Prataap Snacks (PSL) has entered into a new contract for third party manufacturing at Ahmedabad, Gujarat, Bengaluru, Karnataka and Kolkata, West Bengal for producing potato chips. The enhanced capacities will widen its manufacturing footprint enabling it to cater to the growing demand for its products.
The contract manufacturing facilities provide the additional advantage of being located in close proximity to the target markets ensuring optimal logistics and freight management.
Prataap Snacks is Indore-based Indian Snack Food Company. It sells products under the brand name ‘Yellow Diamond’. The company is among the top 6 Indian organized snack market. It has a diversified product portfolio including traditional and western snacks.