Bajaj Corp’s flagship brand ‘Bajaj Almond Drops Hair Oil’ has been awarded Silver Prize at the 7th ACEF Global Customer Engagement Awards in the BTL Effectiveness category for its Guinness World Record campaign.
The BTL effectiveness category is focused on effective activations which helped engage consumers through an on-ground activity and showed effective results in terms of outcomes.
Bajaj Corp is one of India’s leading producers of hair oils. The company is a part of the Shishir Bajaj Group companies (the Bajaj Group). The company markets its hair oil under the brand names Brahmi Amla, Amla Shikakai and Jasmine hair oil.
