Bharti Airtel’s arm ties-up with Bharti AXA Life Insurance

16 Aug 2018 Evaluate

Airtel Payments Bank, a subsidiary of Bharti Airtel has tied-up with Bharti AXA Life Insurance to offer the 'Pradhan Mantri Jeevan Jyoti Bima Yojana' (PMJJBY), a government-backed life insurance scheme aimed at increasing the penetration of life insurance among underinsured masses and contributing to financial inclusion in the country.

The product 'Pradhan Mantri Jeevan Jyoti Bima Yojana' (PMJJBY) provided by Bharti AXA Life Insurance offers Rs 2 lakh life insurance cover for a nominal premium of Rs 330 per annum and can be purchased by all existing or new Airtel Payments Bank savings bank account holders between the age of 18-50. The process of purchasing this policy is secure, paperless and completely digital, ensuring convenience for consumers.

As per the tie-up, PMJJBY will be initially available at 100,000 Airtel Payments Bank - Banking Points across the country. Airtel Payments Bank would steadily scale up the availability to over 500,000 banking points in order to enable the product to reach even the remotest corners of the country.

Bharti Airtel is a leading integrated telecommunications company with operations across Asia and Africa.

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