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Sun TV Network soars on mulling to invest Rs 300 crore in Bengali, Marathi channels

29 Jan 2019 Evaluate

Sun TV Network is currently trading at Rs. 539.30, up by 7.35 points or 1.38% from its previous closing of Rs. 531.95 on the BSE.

The scrip opened at Rs. 527.00 and has touched a high and low of Rs. 541.15 and Rs. 521.70 respectively. So far 58601 shares were traded on the counter.

The BSE group 'A' stock of face value Rs. 5 has touched a 52 week high of Rs. 1044.90 on 29-Jan-2018 and a 52 week low of Rs. 486.95 on 25-Jan-2019.

Last one week high and low of the scrip stood at Rs. 541.45 and Rs. 486.95 respectively. The current market cap of the company is Rs. 20715.06 crore.

The promoters holding in the company stood at 75.00% while Institutions and Non-Institutions held 16.38% and 8.62% respectively.

Sun TV Network is mulling to invest Rs 300 crore on content and marketing for its upcoming Bengali and a Marathi channels. The company will be investing Rs 150 crore both on content and marketing in the first year to the Sun Bangla channel, as it believes the market of Bangla offers a good cultural fit. The Bengali channel in the GEC (general entertainment channel) segment, which is scheduled to be launched on February 3, will be the group's first foray outside south India.

Besides, the company plans to roll out a Marathi channel in another year and another Rs 150 crore would be invested.

Sun TV Network is the second largest television network in India, with 20 channels and 43 FM radios in several Indian languages. It is world’s number 1 Tamil channel that features movies, news, serials and shows -- 24 hours a day.

Sun TV Network Share Price

603.50 -22.85 (-3.65%)
24-Apr-2026 15:30 View Price Chart
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