SEBI Reg. Investment Advisor

Download App

MoneyWorks4Me

Bajaj Finance reaches out to 18.6 million customers via ‘Bijli on EMI’ campaign

08 May 2019 Evaluate

Bajaj Finance has reached out to 18.6 million customers pan India through the ‘Bijli on EMI’ campaign and has been successful in penetrating in tier 1 and tier 2 cities along with the metros. It has received a great response for the ‘AC on EMI and Bijli Bill on EMI’ proposition as customers all over are exploring this unique concept. The brand aims to continue engaging with its customers through various such initiatives on a regular basis to understand their requirements and craft the best suitable offers for them.

Bajaj Finance, the lending and investment arm of Bajaj Finserv group, is one of the most diversified NBFCs in the Indian market catering to more than 19 million customers across the country.

Bajaj Finance Share Price

921.45 3.65 (0.40%)
24-Apr-2026 16:59 View Price Chart
Peers

About MoneyWorks4Me

MoneyWorks4Me is a SEBI-registered Investment Adviser (IA) dedicated to helping investors build long-term wealth through transparent, research-driven, conflict-free guidance. Founded in 2008, we started our journey as a Research Analyst (RA), providing deep fundamental analysis, intrinsic value insights, and long-term investing frameworks for Indian equities. In 2017, we transitioned to a full-fledged SEBI-registered Investment Adviser, strengthening our commitment to acting as a fiduciary—always putting the investor’s interest first.

Our Vision

To become India’s most trusted, research-powered fiduciary advisory platform—where every investor, regardless of experience, can make calm, confident, and well-reasoned investment decisions.

What Makes MoneyWorks4Me Different

Our Approach: Ensuring compounding work its magic on client portfolio.

MoneyWorks4Me ensures this through:

×