Johnson Controls - Hitachi Air Conditioning India has released a series of short films to strengthen their bond with customers, this is in line with the launch of their new global brand look. The whole campaign has been designed keeping in mind the life and preferences of young Indians, showcasing how well the brand understands their lifestyle needs.
Hitachi Air campaign has been designed on a light storytelling format which the viewer instantly identifies with. The no dialogue format wonderfully bringing out the message with just the expressions of the protagonist.
Johnson Controls-Hitachi Air Conditioning is engaged in manufacturing a range of electronic home solutions.The product range of the company includes window ACs, split AC, tower and packaged air conditioners, 2- and 3-door refrigerators &fully automatic machines.
