Indian Oil Corporation (IOC) has been ranked as the third strongest brand in India in a recent brand survey by Brand Finance. Basis its performance on parameters such as Marketing Investment, Stakeholder Equity, and Business Performance.
The company has been assigned a Brand Strength Index (BSI) score of 84.6 out of 100, making it the strongest oil & gas brand in the country. The company registered a huge improvement as compared to its previous score of 77.2 out of 100 in the survey last year.
IOC is the largest enterprise in the country and the foremost ranked Fortune Global 500 Company in India and has presence in the complete hydrocarbon value chain from downstream refining & marketing, pipeline transportation, Petrochemicals, E&P and Gas Marketing.