Hindustan Unilever (HUL) is all set to launch detergent brand ‘Love & Care’, a new India-focused product. This is company’s fifth brand in the laundry segment after ‘Surf Excel’, ‘Rin’, ‘Sunlight’ and ‘Wheel’.
Love & Care is a premium expert care range offering fabric wash solution to care for different types of fine fabrics. The brand is being launched in three variants – Shining Silks, Fine Cottons and Soft Woollens, each product expertly designed, and tailor-made to deal with a variety of fabrics and intricate embellishments.
HUL is India’s largest Fast Moving Consumer Goods Company with a heritage of over 80 years in India and touches the lives of nine out of ten Indian households.