Britannia Industries to increase prices of products marginally in Q3FY20

23 Aug 2019 Evaluate

Britannia Industries is planning to increase prices of its products marginally in the third quarter of the current fiscal (Q3FY20) to tackle the slowdown which has taken a toll on the growth of its sales in value terms. The growth in sales of the company had halved in terms of value as a result of slowdown. Besides, marginal price increase, the company would also go for cost optimization.

Britannia Industries, one of the India’s biggest brands of the country. More-than-a-century old Britannia has launched big brands in FMCG Segment. The company is expanding its customer base by launching new products and renovating existing ones.

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