Zee Entertainment’s ZEE5 partners with HockeyCurve Technology Labs: Report

Zee Entertainment Enterprises Ltd. | TV Broadcasting & Software Production | Media | BSE: 505537 | NSE: ZEEL

24 Sep 2019 Evaluate

ZEE5, a video on demand website run by Zee Entertainment Enterprises, has reportedly entered into a partnership with HockeyCurve Technology Labs to offer dynamic creative optimization (DCO) and ad serving for their programmatic campaigns. HockeyCurve will help ZEE5 in faster creative development and customising user experiences through Artificial Intelligence-based creatives.

Zee Entertainment Enterprises is one of India’s leading television media and entertainment companies. It is amongst the largest producers and aggregators of Hindi programming in the world.

Peers

Company Name	CMP
Zee Entertainment	77.40
Sun TV Network	464.35
GTPL Hathway	58.44
Network 18 Media Inv	25.90
Dish TV India	2.64
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Name of the IA registered with SEBI:	The Alchemists Ark Pvt. Ltd.
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Trade/Brand Name of IA:	MoneyWorks4Me Investment Advisers
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SEBI Registration Number:	INA000013323 Validity – May 16, 2019 – Perpetual
Registration:	Non-Individual
BSE Enlistment No:	1187
Address:	B-101, Signet Corner Building, Balewadi Phata, Baner, Pune, Maharashtra 411045

Compliance Officer Details:	Name: Shrikant Jagtap Email: shrikant.jagtap@moneyworks4me.com	Telephone: +919860359463 Address: Same as IA
Grievance Officer Details:	Name: Mukta Vaze Email: mukta.vaze@moneyworks4me.com	Telephone: +919860919463 Address: Same as IA
Principal Officer Details:	Name: Atharva Bhide Email: atharva.bhide@moneyworks4me.com	Telephone: +919175899463 Address: Same as IA
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