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Blue Star launches new advertising campaign for its room air conditioners

16 Oct 2019 Evaluate

Blue Star has launched new advertising campaign for its room air conditioners. With summer and the preceding festival season having taken off on a good note for the company, the company is now looking at setting a highly positive tone for the upcoming festival season.

The company is aiming to shift orbit and accelerate growth by penetrating deeper into the length and breadth of India. The company, by leveraging its brand salience, intends to garner a mass appeal cutting across geographies and demographics.

Blue Star is India’s leading central air-conditioning and commercial refrigeration company fulfilling the cooling requirements and providing end-to-end solutions as a manufacturer, contractor and after-sales service provider to corporate, commercial, institutional and residential customers.

Blue Star Share Price

1877.20 8.20 (0.44%)
22-Apr-2026 09:23 View Price Chart
Peers
Company Name CMP
Voltas 1464.10
Blue Star 1877.20
Amber Enterprises 7908.35
Bosch Home Comfort 1360.00
EPACK Durable 250.35
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