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Vodafone Idea launches ‘Breathe the Change’ campaign

05 Nov 2019 Evaluate

Vodafone Idea has launched one of-its-kind initiative, ‘Breathe the Change’, in association with Nagar Nigam Agra. During the ten-day long campaign, the company will not only use Internet of Things (IoT) technology to check and control the level of pollution but will also sensitize the residents of Agra to make conscious efforts to reduce air pollution.

The company has deployed Vodafone IoT SIM with Pollution Monitoring devices in Agra, in collaboration with Agra Smart City. This IoT SIM will collate the pollution data on a real time basis on cloud platform and will give inputs to the air filter fitted van. Agra is one of the most polluted cities of the country, according to Central Pollution Control Board.

Vodafone Idea is an Aditya Birla Group and Vodafone Group partnership. It is developing world-class infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence.

Vodafone Idea Share Price

9.53 -0.03 (-0.31%)
22-Apr-2026 12:32 View Price Chart
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Company Name CMP
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