Zee Entertainment’s ZEE5 appoints DMS as media representative for Middle East market

26 Nov 2019 Evaluate

ZEE5, a video on demand website run by Zee Entertainment Enterprises, has appointed DMS, the digital arm of Choueiri Group, as its exclusive media representative for the Middle East market. The tie up with DMS is part and parcel of the drive to make ZEE5 a premier advertising platform for regional advertisers in the market.

Zee Entertainment Enterprises is one of India’s leading television media and entertainment companies. It is amongst the largest producers and aggregators of Hindi programming in the world.

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