Godrej Consumer Products (GCPL) has entered into an agreement for exclusive rights to include the hair extensions business in Kenya and exports to other East Africa geographies in its partnership with the Darling Group. The company has entered into an agreement on September 24, 2012.
Besides, the transaction is expected to close after obtaining necessary regulatory approvals. The Godrej Darling business will include about 65% of the overall Darling Group business.
Godrej Consumer Products is a leader among India's Fast Moving Consumer Goods companies, with leading Household and Personal Care Products. Its brands include Good Knight, Cinthol, Godrej No. 1, Expert, Hit, Jet, Fairglow, Ezee, Protekt and Snuggy, among others, which are household names across the country.
