Ybrant Digital’s deal to acquire Experian properties fails to get completed on time

26 Sep 2012 Evaluate

Ybrant Digital, the leading global digital marketing company’s has not been able to acquire Experian properties within the committed timeline. The company is now working towards it and the same shall be notified as soon as some concrete developments occur. Earlier in May this year, the company entered into an agreement to purchase PriceGrabber, LowerMyBills, and ClassesUSA.com. This purchase was likely to add a business of $283 million and employee strength of over 300, at an agreed consideration of $175 million (around Rs 930 crore).

Ybrant Digital offers digital marketing solutions to businesses, agencies, and online publishers worldwide. The company has developed a unique model of addressing customer requirements by building competencies and adopting vertical industry best practices.

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