Orient Cement has reportedly unveiled a brand film across digital platforms in Hindi, Marathi, Telugu and Kannada to promote Birla.A1 StrongCrete. Through this campaign, the company emphasises the importance of family, especially the comfort, security, feeling of safety and longevity a home can provide.
Orient Cement is an India-based frontline cement company engaged in the production and branding of ordinary portland cement (OPC) and portland pozzolana cement (PPC).