Polycab India is planning to expand its presence in international markets where dependence on Chinese imports is higher. The company is targeting markets like the US, Australia, Europe and Africa, among others.
As a strategy, the company is specifically targeting the markets where local manufacturing is not so strong or the dependence on Chinese imports is large. These markets are now looking at India and it wants to take advantage of this opportunity. The company has already identified some 10 markets or customer sectors where imports from China have been traditionally higher.
Polycab India is the largest cables & wires manufacturer. It is also the fastest growing company in the Indian cable industry with consistent growth. The company also in the business segment of EPC, Cables.