Indian Oil Corporation (IOC) has launched the newly christened Chhotu 5 kg cylinders, which have been made available pan-India. The company's 5 kg FTL cylinder, has been given a brand identity, with a relatable and endearing name ‘Chhotu’. This will enable a better brand recall by customers who will find it easier to now ask for the 5kg FTL cylinder by name.
IOC is the largest enterprise in the country and the foremost ranked Fortune Global 500 Company in India and has presence in the complete hydrocarbon value chain from downstream refining & marketing, pipeline transportation, Petrochemicals, E&P and Gas Marketing.