Britannia Industries has revamped its largest selling biscuit brand Good Day and as part of that, revealed its new identity. The company is also expanding the product portfolio of its most-penetrated brand Good Day by adding three more variants in the premium segment.
The company will launch Good Day Harmony and two other variants in the premium segment, which is growing fast after the pandemic.
Britannia Industries, one of the India’s biggest brands of the country. More-than-a-century old Britannia has launched big brands in FMCG Segment.
