Vodafone Idea is re-aligning and streamlining its consumer digital resources to sharpen focus on driving operational scale and pace of delivery. The company is proposing to bring all digital resources from different functions under a more 'holistic and integrated' consumer digital product curation and delivery organization. The realigned digital set up will comprise three verticals of Consumer Digital Products and Partnerships, Consumer Digital Marketing and Digital Delivery. These functions will report into CMO and CTO.
Vodafone Idea is an Aditya Birla Group and Vodafone Group partnership. It is developing world-class infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence.
