Matrimony.com has lunched ‘Jodii’ mobile application to tap 40 crore customers who access apps on their smartphones in vernacular languages. The 'Jodii' app will be available in 10 languages. The company has around 60 per cent market share, which is of people using English content. But there are another 40 crore smartphone users who are comfortable only in vernacular languages, they are an immediate opportunity for Jodii.
Matrimony.com is India's leading consumer Internet company. It is a signature consumer internet conglomerate, managing marquee brands such as Bharat Matrimony, Community Matrimony and Elite Matrimony.