Entertainment Network’s arm inks brand and content licensing arrangement with FA Radio

12 Apr 2022 Evaluate

Entertainment Network’s (India) subsidiary -- Entertainment Network LLC has entered into a Brand and Content Licensing arrangement with Dallas - US based radio broadcaster -- FA Radio International LLC (FA Radio) to use the Company’s trademarks and content. FA Radio operates Hindi/ Urdu language radio station currently branded as ‘Azad FM’. It will now be rebranded as ‘Mirchi’ on mutually agreeable terms and conditions.

Entertainment Network (India) (ENIL), was incorporated in June 1999.It is a subsidiary of Bennett, Coleman & Company (BCCL)-the flagship company of the Times of India Group, was incorporated in 1999. ENIL operates in radio broadcasting under the brand Radio Mirchi.

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