Tilaknagar Industries (TI) has unveiled India’s first premium flavoured brandy under its flagship brand, Mansion House. The first-of-its-kind French Style Premium brandy has been launched in three flavours - Orange, Cherry and Peach, to begin with.
With this move, TI aims to expand its bouquet of premium brandy offerings to cater to the preferences of existing as well as newer and experimental consumers. The company plans to further increase its market share in South India as well as drive growth in nascent brandy markets like East and North-East India. Currently, TI is India’s largest premium brandy manufacturer and its renowned millionaire brand, Mansion House Brandy (MHB) is the country’s highest selling premium brandy. In FY22, the company sold approximately 6 million MHB cases and the brand registered a robust 25 per cent year-on-year growth.
Tilaknagar Industries is a leading manufacturer of liquor across the major categories - Whisky, Brandy, Rum, Vodka and Gin. The company has a leading market position in the southern and western parts of India.
