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Zee Entertainment Enterprises conducts Metaverse Induction Program

22 Jul 2022 Evaluate

Zee Entertainment Enterprises (ZEEL) has conducted its first-ever induction in a Metaverse environment by welcoming 100+ campus graduates from top tech institutes across the Nation; at its Technology and Innovation Centre in Bengaluru. The Company’s Technology & Innovation Centre is focused on building the metaverse platform by leveraging Augmented Reality (AR), Virtual Reality (VR), Non-Fungible Tokens (NFTs) and relevant data models for its digital platforms.

The Metaverse Induction was conducted by leveraging the Technology and Innovation Centre’s state of the art infrastructure and cutting-edge technology solutions: thereby offering an immersive mixed reality experience to the fresh recruits.

ZEE is focused on offering a holistic environment to its talent workforce through the adoption of innovative and path-breaking technology. The Company aims to enhance and widen its digital footprint, as it continues to cater to the global community and redefine the future of entertainment by leveraging a technology and innovation led strategy.

Zee Entertainment Enterprises is one of India’s leading television media and entertainment companies. It is amongst the largest producers and aggregators of Hindi programming in the world.

Zee Entertainment Share Price

81.06 0.85 (1.06%)
17-Apr-2026 16:59 View Price Chart
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