Thomas Cook (India) and its Group Company, SOTC Travel, have launched an extensive range of Cruise Holidays across International and Domestic destinations. The companies intend to tap into the leisure market, special occasions, B-leisure, MICE and weddings.
Starting early to coincide with travel re-start, post pandemic, Thomas Cook & SOTC were quick to seize on the domestic cruise potential. The Companies have emerged as top sellers of India cruises (Cordelia), with over 4000 customers booked in this short span. With rapid easing of international health protocols/restrictions, the Companies’ data reflects a significant 35-40% month-on-month uptick for cruise holidays; key demand drivers being families: 41%; young professionals/millennials: 29%; couples/honeymooners: 24%. Thomas Cook and SOTC’s new Cruise Holidays aims to maximise on this strong and growing potential – with its seacations, river cruises and sustainable blue tourism programs.
Thomas Cook (India) is India’s leading integrated travel services company.