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Zee Entertainment Enterprises signs strategic licensing agreement with Disney Star

30 Aug 2022 Evaluate

Zee Entertainment Enterprises (ZEEL) and Disney Star have entered into a strategic licensing agreement by way of which Disney Star will license the television broadcasting rights of the International Cricket Council's (ICC) Men's and Under 19 (U-19) global events for a period of four years, to ZEE. Disney Star will continue to be the exclusive home for streaming of all ICC tournaments through its digital platform - Disney+ Hotstar. ICC has in-principle approved this arrangement.

This association enables ZEEL to be the exclusive television rights holder of ICC men's events, including the coveted ICC Men's T2.0 World Cup (2024, 2026), ICC Men's Champions Trophy (2025), and the ICC Men's Cricket World Cup (2027) along with key ICC U-19 events.

Zee Entertainment Enterprises is one of India’s leading television media and entertainment companies. It is amongst the largest producers and aggregators of Hindi programming in the world.

Zee Entertainment Share Price

81.06 0.85 (1.06%)
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