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GMDC launches Customer Engagement Index to ensure Customer Satisfaction

30 Dec 2022 Evaluate

Gujarat Mineral Development Corporation (GMDC) has launched a Customer Engagement Index (CEI), intending to promote active customer engagement and improve overall customer satisfaction, and will be implemented from January 1, 2023.

The CEI score will be calculated based on customers' mine-wise lignite booking performance during the preceding 6-fortnight allocation cycles. The score will be used to dynamically determine lignite quota allocation across customers in contrast to the current proportionate basis industry and registered capacity mechanism.

It has been observed that booking performance varies widely across customers despite equal proportions of allocation, indicating that customers' energy needs are constantly evolving. CEI-based allocation is a highly progressive move which will enable GMDC to meet these needs on an ongoing basis by ensuring a more realistic allocation.

Gujarat Mineral Development Corporation (GMDC) is engaged in business of mining and mineral processing.

Peers
Company Name CMP
Coal India 411.85
NMDC 79.70
Ashapura Minechem 525.80
Sandur Manganese 185.45
GMDC 556.60
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