Orient Electric (OEL) is eyeing a good growth in revenue in FY24 from its fans and cooler business. With summer approaching, Orient Electric expects a natural drift in growth coming from the fan segment, housing segment and the replacement market.
OEL operates in consumer durables, lighting and switchgear products. In 2021-22, its revenue from operations was Rs 2,448 crore. It has two segments, Electrical Consumer Durables (ECD), which contributed 73 per cent of its business in FY22, while the rest 27 per cent came from Lighting and Switchgear segment (L&S).
Orient Electric has established itself in the market as a one-stop brand for lifestyle electrical solutions which include fans, lighting, home appliances and switchgears.