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Zee Entertainment Enterprises’ arm renews licensing agreement with YouTube, Meta

15 Apr 2023 Evaluate

Zee Entertainment Enterprises’ (ZEEL) subsidiary -- Zee Music Company has renewed its licensing agreement with YouTube and Meta, earlier known as Facebook. The deal with two of the world's largest digital content-streaming companies will allow them to access music content from Zee Music's catalogue of over 11,000 songs.

As part of the deal, users can continue to use Zee Music Company's entire catalogue to create multiple social experiences across YouTube as well as Meta platforms, such as Facebook and Instagram. With an increasing number of audiences tuning in to Indian music from across the globe, the inclusion of the latest music libraries from India will allow users and YouTube Shorts creators to stay up to date with the latest music trends and styles.

Zee Entertainment Enterprises is one of India’s leading television media and entertainment companies. It is amongst the largest producers and aggregators of Hindi programming in the world.

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