Bharti Airtel (Airtel) is planning to offer content from FanCode to its subscribers. Airtel Xstream now offers content from 19 OTT platforms, the largest bouquet of OTT platforms for consumers offered by any provider across mobile and large screen formats.
FanCode is India’s premier digital sports destination. It has partnered with domestic and international sports leagues and associations across multiple sports. The streaming platform has rights to offer sporting content from across the globe such as Carabao Cup, Copa Del Ray, EFL Championships, Women Super League in Football, FIH Pro Hockey League, Rugby 7’s, Yuva Kabaddi League and Tamil Nadu Premier League and Legends League in Cricket.
Airtel is looking to achieve 20 million paid subscriptions for Airtel Xstream and looking to bring onboard marquee content partners from across the states to its roster of OTT content partners. Airtel has also brought on-board Social Swag, an influencer commerce platform backed by celebrities such as Akshay Kumar, Rana Daggubati and Mahesh Bhupathi.
Bharti Airtel is a leading integrated telecommunications company with operations across Asia and Africa.
