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United Breweries' Kingfisher opens online merchandise store ‘KF.LIFE’

28 Jun 2023 Evaluate

United Breweries' brand -- Kingfisher has opened its first-ever online merchandise store, KF.LIFE. This exciting collaboration with Bengaluru based The Fantam, brings exclusive Kingfisher merchandise to fans nationwide, offering an array of stylish bar accessories, captivating board games, beautiful wall decor signages, and trendy apparels.

With the changing aspirations of the youth and their increased disposable income, the modern Indian seeks to explore and experiment, aspiring to live a better life. Kingfisher recognizes this trend and is poised to tap into the desire for exploration and experimentation, providing an associated lifestyle that fosters brand love. The online merchandise store offers fans an exclusive avenue to connect with the brand, enabling them to wear their love for Kingfisher with pride. From trendy apparel to captivating board games and stylish bar accessories, each item has been meticulously designed in-house, tailored to suit the vibrant lifestyle of young Indians.

United Breweries is maker of Kingfisher beer and Heineken beer in India.


Peers
Company Name CMP
United Spirits 1422.15
United Breweries 1253.30
Radico Khaitan 4555.00
India Glycols 310.10
Allied Blenders&Dist 715.20
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