RBI bars Bajaj Finance from lending under eCOM, Insta EMI Card products

16 Nov 2023 Evaluate

The Reserve Bank of India (RBI) has directed Bajaj Finance to stop sanction and disbursal of loans under its two lending products ‘eCOM’ and ‘Insta EMI Card’, with immediate effect. This action is necessitated due to non-adherence of the company to the extant provisions of Digital lending guidelines of RBI, particularly non-issuance of Key Fact Statements to the borrowers under these two lending products and the deficiencies in the Key Fact Statements issued in respect of other digital loans sanctioned by the company. These supervisory restrictions will be reviewed upon the rectification of the said deficiencies to the satisfaction of RBI.

Bajaj Finance, the lending company of Bajaj Finserv group, is one of the most diversified NBFCs in the Indian market catering to more than 40 million customers across the country.


Bajaj Finance Share Price

950.50 4.40 (0.47%)
16-Jan-2026 16:59 View Price Chart
Peers
Company Name CMP
Bajaj Finance 950.50
Shriram Finance 995.55
Aditya Birla Capital 361.70
Chola Invest & Fin. 1699.45
Tata Capital 358.75
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