Havells India, fast-moving electrical goods company is planning to target semi-urban and rural markets with its non-modular switch brand Reo. It has recently, introduced the new range of switches under the Reo brand and aims to achieve at least Rs 200 crore business from this category. It has spent Rs 60 crore last year to set up a new line to produce these non-modular switches.
The entity has decided to increase production capacity at its Himachal Pradesh facility from the current five lakh units to 10 lakh units per day in the next two months. The company aims to expand its retail footprint by appointing more dealers and its exclusive brand shops under the brand Havells Galaxy.
Havells India is engaged in selling products in Kerala for several years and the business has shown an upward trend in terms of turnover in a short span of time. It has 10 manufacturing facilities in India in various states, including Himachal Pradesh, Uttar Pradesh and Rajasthan.
Company Name | CMP |
---|---|
Havells India | 1838.95 |
Siemens | 7790.30 |
Apar Inds | 8365.40 |
ABB India | 9021.85 |
CG Power & Indl.Soln | 688.50 |
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