In a stride towards amplifying its B2C presence, Cupid has unveiled perfumes, almond hair oil, toilet sanitizers, skincare jelly and massage oils at the recently held sales and dealers meet for its channel partners at their Mumbai headquarters.
The company offers incentives for sales team and channel partners as it aims to double its retail touch-points in a short period of time. The varied backgrounds of the B2C Cupid sales team encompasses a diverse range of experiences, skills, and qualifications that collectively contribute to the team's ability to engage with customers, drive sales and achieve organizational objectives.
Cupid is undertaking strategic marketing initiatives to create brand resonance and strengthen its distribution network. It aims to win customers with partner engagement, POS visibility, retail advocacy and more new product launches. It also plans to enhance its ecommerce presence by partnering with Blinkit and Zepto and is currently available on top ecommerce platforms, including Amazon, Flipkart, and Tata 1mg.
Cupid manufactures and markets varieties of male and female condoms, water based lubricant, latex dental dams and probe covers. Cupid has a diverse product basket available in many countries worldwide.
| Company Name | CMP |
|---|---|
| Hindustan Unilever | 2241.10 |
| Godrej Consumer Prod | 1108.20 |
| Dabur India | 442.10 |
| Colgate Palmol. (I) | 2106.20 |
| P&G Hygiene | 10006.55 |
| View more.. | |
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