Cox & Kings is planning to introduce its education travel concept in India after it acquired UK-based education and activity travel group Holidaybreak in 2011. With this initiative, the company plans to focus on school children and offers them out-of-school learning experiences. It will price it in the range of Rs 2,500 a night.
The company is looking at three regions to develop the centers for this travel concept in Mumbai, Pune and Gujarat, the Rishikesh region and the Delhi NCR-Jaipur region. The idea is to develop these centers within three hours of driving distance from the city.
