Colgate Palmolive (India) unveils new MaxFresh range

23 Dec 2024 Evaluate

Colgate Palmolive (India) has unveiled a new sensorially captivating range of MaxFresh, that seamlessly blends its refreshing power with fun, flavour and aesthetics. For the first time ever, the MaxFresh range debuts its iconic cooling crystals in heart shapes, offering a unique visual experience paired with fruity flavors. Powered by the brand’s proprietary Ultra freeze Technology, the product promises 10X longer-lasting cooling and an unparalleled freshness experience, instantly awakening and refreshing the user.

Thoughtfully designed to resonate with audience, the product comes in transparent tubes with vibrant colours, enhancing the appeal of the new crystals. The range introduces two exciting new flavors: a refreshing watermelon infusion, Watermelon Blast, and a cool-menthol spearmint blend, Rainbow Fresh, featuring colorful heart shapes inspired by the rainbow - both delivering an elevated brushing experience, unlike any other.

The new MaxFresh range is available across the country on leading e-commerce marketplaces and quick-commerce platforms. Featuring a vibrant packaging, these must-have variants are available in 100g packs, priced at Rs 169.

Colgate Palmolive (India) has trusted brands for dental care, personal care, home care and professional oral care. The company is the fastest growing and one of the oldest companies catering to the personal care products.


Colgate Palmol. (I) Share Price

2164.75 27.40 (1.28%)
05-Dec-2025 16:59 View Price Chart
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Hindustan Unilever 2339.00
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P&G Hygiene 12583.80
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