KRBL ropes in Bollywood actor Amitabh Bachchan as brand ambassador

25 Jan 2025 Evaluate

KRBL has roped in Bollywood actor Amitabh Bachchan as the brand ambassador for its 'India Gate' brand of basmati rice. Bachchan's association with 'India Gate' marks a significant milestone in the brand's journey to strengthen its connection with consumers and reaffirm its position as the global leader in the basmati rice category. With his iconic presence, the company aims to deepen its consumer engagement and plans to take the brand's story to every corner of the country and the world.  

KRBL, the largest integrated rice miller of the country, is one of the major producers of rice products (both basmati and non-basmati rice). 


KRBL Share Price

394.35 -3.25 (-0.82%)
05-Dec-2025 16:59 View Price Chart
Peers
Company Name CMP
Nestle 1246.65
Varun Beverages 479.95
Britannia Inds 5961.10
LT Foods 397.00
Hatsun Agro Product 1034.95
View more..
Register Now to get our Free Newsletter & much more!

© 2025 The Alchemists Ark Pvt. Ltd. All rights reserved. MoneyWorks4Me ® is a registered trademark of The Alchemists Ark Pvt. Ltd.

×