Jyothy Labs aims to focus on its laundry business in order to build its detergent brands, such as Ujala and Henko. Its subsidiary, Jyothy Fabric Care Services (JFSL) has been offering laundry services under its Fabric Spa outlets across six cities, which is now expected to rub off on its detergent brands.
This laundry services are already reaching out to 2.5 lakh households, so consumers started knowing that it is the same company that has detergent brands such as Henko and Ujala, helping the company to build credibility for our fast moving consumer good (FMCG) brands.
