Poonawalla Fincorp launches Shopkeeper Loan Business

08 Apr 2025 Evaluate

Poonawalla Fincorp (PFL) has launched its Shopkeeper Loan Business. The solution addresses key financial challenges faced by small retailers and kirana stores, including cash flow, inventory, and customer management, while enhancing their operational efficiencies. Building on its vision to become the preferred financier for the self-employed segment, PFL aims to enhance the competitiveness of small retail businesses through its customized financial solutions.

Small retailers and kirana stores form an integral part of India's traditional domestic trade, contributing significantly to local economies across semi-urban and smaller towns. However, they have historically relied on family funding. PFL believes there is a great and attractive opportunity to bring them into formal credit.

The company aims to provide tailored financial solutions to small retailers and kirana stores across India. In the first phase, PFL is operationalizing 44 locations and institutionalizing its systems for a customer-centric approach. With the launch of the Shopkeeper Loan Business, PFL has now launched 4 new businesses. By providing targeted financial solutions through its risk-first approach, PFL aims to enhance the competitiveness, sustainability, and long-term growth prospects of India’s critical small-business retail ecosystem. The company continues to focus on simplifying lending, creating customer delight, and enhancing experiences, which remain its top priorities.

Poonawalla Fincorp (Formerly known as Magma Fincorp) is a non-deposit taking systemically important non-banking finance Company (ND-SI-NBFC), registered with the Reserve Bank of India (RBI).

Poonawalla Fincorp Share Price

470.20 -2.70 (-0.57%)
29-Dec-2025 15:04 View Price Chart
Peers
Company Name CMP
Bajaj Finance 995.15
Shriram Finance 957.90
Aditya Birla Capital 347.35
Chola Invest & Fin. 1696.90
Tata Capital 336.95
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