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Radico Khaitan launches Magic Moments Flavours of India

20 Jun 2025 Evaluate

Radico Khaitan has launched Magic Moments Flavours of India, a vibrant new range of flavoured vodkas that celebrate the essence, culture, and taste of India. With Alphonso Mango and Thandaai flavours, the new launch offers consumers a refreshing fusion of heritage and innovation.  

Infused with the essence of ‘Soul of India,’ the launch of Magic Moments Flavours is not just a portfolio expansion, it is a powerful expression of company’s vision to bring India’s spirit to the forefront of global conversations in taste, culture, and innovation. The journey begins with a rollout in Rajasthan, and Uttarakhand, followed by Assam, MP and Goa, with a phased expansion set to bring these vibrant flavours to more states across the country.

Radico Khaitan (RKL) is one of the oldest and the largest manufacturers of Indian Made Foreign Liquor (IMFL) in India.

Peers
Company Name CMP
United Spirits 1397.20
United Breweries 1255.85
Radico Khaitan 4366.95
India Glycols 295.70
Allied Blenders&Dist 631.85
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