Choice International expands wealth management business

23 Oct 2025 Evaluate

Choice International is in process of strategic acquisitions to scale and strengthen its wealth management business. Through its subsidiaries, the company has entered into definitive agreements to acquire the distribution business of the Fintoo Group, which includes the distribution of Wealth Products, Insurance Products, Alternative Investment Funds (AIFs), and Portfolio Management Services (PMS) currently operated under Mihika Financial Services and Mihika Insurance Marketing Firm LLP.  This acquisition will contribute an incremental AUM of around Rs 300 crore to the company’s wealth management business. Additionally, the company has acquired Fintoo’s insurance distribution business, encompassing its client portfolio, team, IT systems, and supporting infrastructure.

Further strengthening its distribution footprint, the company has also acquired the distribution business of Glory Prime Wealth, a Pune-based wealth products distributor managing an AUM of Rs 210 crore. This acquisition enhances company’s presence in Western India and broadens its client base among affluent and emerging affluent investors. Moreover, it has formed a strategic business association with four mutual fund distributors based in Himachal Pradesh, under which they have merged their wealth management business with the company, contributing an additional AUM of Rs 125 crore. 

In total, the company has added AUM worth around Rs 635 crore in its total AUM. The company is focused on building a tech-driven, multi-channel wealth platform, integrating Fintoo and Glory Prime’s strong distribution network to deliver comprehensive, personalized, and scalable investment solutions.

Choice International offers services in area of project financing, assisting in raising funds by equity or debt routes, debt structuring, private equity, acquisitions, long term strategic planning, turnaround and structuring and joint ventures, divestitures and takeovers.

Choice International Share Price

822.50 7.45 (0.91%)
26-Dec-2025 16:59 View Price Chart
Peers
Company Name CMP
Motilal Oswal Fin 862.40
Angel One 2495.30
IIFL Capital Service 325.05
Share India Sec. 171.30
Multi Commodity Exch 11059.00
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