Dabur Chyawanprash, the iconic health care brand from the House of Dabur, has signed Bollywood celebrity Madhuri Dixit as its new brand ambassador. The Diva of Indian Cinema would now be seen endorsing the brand in all television, print and digital campaigns.
The new campaign, featuring Madhuri Dixit, would communicate the message of providing 3-times more immunity to consumers and the role of the product in maintaining good health. A new TVC and print campaign featuring Madhuri would be launched soon.
Dabur India is one of the largest FMCG Company in India. Building on a legacy of quality and experience of over 125 years, Dabur operates in key consumer products categories like Hair Care, Oral Care, Health Care, Skin Care, Home Care & Foods.