Dabur India has entered into the packaged milk shake market with the launch of Real Fruit Shakes under the brand Real. This also marks brand Real extending its fruit expertise into milk-based drinks. Real Fruit Shakes has been test launched with a single variant - Mango Shake and will be offered to consumers in two SKUS - 200ml for Rs 25 and 1litre for Rs 105.
Real Fruit Shakes provides a unique combination of actual Fruit and Milk as it has got the goodness of fruit in a wholesome way along with the power and nutrition of milk. Made with luscious mangoes, Real Fruit Shakes gets across the nutrition of milk along with the goodness of fruits to kids in a fun manner.
Dabur India is one of the largest FMCG Company in India. Building on a legacy of quality and experience of over 125 years, Dabur operates in key consumer products categories like Hair Care, Oral Care, Health Care, Skin Care, Home Care & Foods.