United Breweries has launched ‘Heineken Silver’ in the state of Haryana. The introduction of this iconic variant across bars and retail outlets plays significant role in Heineken’s expansion in India. In recent years, consumer preferences have shifted towards international premium mild beers, driven by a desire for refined and high-quality experiences. Crafted from only Barley, hops and water, Heineken Silver, offers a crisp, refreshing taste and is exceptionally smooth. It is crafted for consumers seeking easy enjoyment without compromising on flavour.
United Breweries is maker of Kingfisher beer and Heineken beer in India.
