Amir Chand Jagdish Kumar (Exports) has appointed M/s Collective Artists Network as Its official celebrity engagement partner to onboard Bollywood and Tollywood talent. This strategic collaboration is aimed at strengthening brand visibility, enhancing consumer engagement, and supporting the company's long-term growth and market expansion initiatives.
Under this strategic partnership, M/s Collective Artists Network will support the company in identifying, negotiating, and onboarding leading celebrity/celebrities, actors, influencers, and public personalities for the company's brand-building and marketing initiatives across India and international markets.
The collaboration reflects the company’s commitment to strengthening consumer engagement and enhancing brand visibility through impactful celebrity-led campaigns. As the company continues to expand its presence in key domestic and international markets, celebrity partnerships will play an important role in connecting with consumers and reinforcing the values of quality, trust, and innovation associated with the company's brands.
Amir Chand Jagdish Kumar (Exports) is a processor and exporter of basmati rice and other FMCG products in India.
