Radico Khaitan has launched Magic Moments Aam Panna, the newest addition to its highly successful Flavours of India portfolio. Inspired by one of the country's most loved beverages, the launch reinforces Magic Moments' commitment to celebrating India's rich flavour heritage through innovative and contemporary experiences. The launch marks another step in the remarkable journey of Magic Moments Vodka, India's No.1 and the 5th Largest Vodka Brand globally. Having delivered 8.6 million cases in FY2026 and over 3.25 million cases in Q1FY2027, the brand continues to redefine category growth through consumer centric flavour innovation
Magic Moments Aam Panna will be available in Quart, Pint, Nip, 180 ml Pocket Pack and 90 ml Pocket Pack formats across key markets including Uttar Pradesh, Haryana, Uttarakhand, Rajasthan, Delhi, Maharashtra, Daman, Goa, Gujarat, Telangana, Karnataka, West Bengal, Assam and Madhya Pradesh.
Radico Khaitan (RKL) is one of the oldest and the largest manufacturers of Indian Made Foreign Liquor (IMFL) in India.
