Allied Blenders and Distillers (ABD) has expanded its global footprint by launching local production of its Officer’s Choice Blue whisky in Malaysia. The initiative marks ABD’s first overseas local production arrangement and supports the company’s broader global ambition to deepen its presence across international markets through disciplined, asset-light growth models.
ABD currently exports to 39 international markets and has expanded its global reach by over 2x in last 2 years. Malaysia adds to ABD’s expanding international footprint, which already spans key markets across the GCC, Africa, North America, Europe, Southeast Asia and other regions. The spirits segment in Malaysia is expected to grow in mid-teens in the coming years.
Under the co-bottling arrangement, ABD will produce and distribute Officer’s Choice Blue in Malaysia with an established local partner. The product will be offered in 750ml, 180ml and 90ml variants to address diverse consumer occasions and price points. The company intends to evaluate the phased introduction of additional brands under this framework over time, in line with market response and route-to-market readiness. ABD will continue to evaluate similar asset-light local production partnerships across select international markets, based on market opportunities and strategic fit.
Allied Blenders and Distillers is an Indian-made foreign liquor company. The company offers four Indian-made foreign liquor categories: whisky, brandy, rum, and vodka.
| Company Name | CMP |
|---|---|
| United Spirits | 1483.95 |
| United Breweries | 1284.45 |
| Radico Khaitan | 4544.55 |
| India Glycols | 253.35 |
| Allied Blenders&Dist | 608.00 |
| View more.. | |
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