Blue Star to enter into various countries with proper distribution channel

16 Dec 2013 Evaluate

In a bid to expand exports business, Blue Star is planning to foray into various countries with proper distribution channel. These countries include West Asia and African countries including Sri Lanka, Maldives, Iran, Saudi Arabia and Egypt. The company is expecting to increase exports turn over to Rs 200-250 crore from Rs 90 crore last year by 2015-16.

Meanwhile, the company is all set to launch its products in Sri Lanka this week, through a proper distribution channel. While the company had exports to the country based on the random orders received, there was no proper presence set up in Sri Lanka.

Blue Star is India’s leading central air-conditioning and commercial refrigeration company fulfilling the cooling requirements and providing end-to-end solutions as a manufacturer, contractor and after-sales service provider to corporate, commercial, institutional and residential customers.

 

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