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United Spirits cuts select product prices by 5%-15% in various states: Report

12 Feb 2014 Evaluate

United Spirits has reportedly reduced prices on select product by 5%-15% in various states. While, the company has cut prices of Mcdowells No.1 by 10%-15% in three states, it slashed prices of Royal Challenge by 5%-15%. These price cuts are expected to hurt the operating margins of the company.

United Spirits is the largest spirits company in India and a flagship entity of $2 billion UB group. It manufactures wide range of whisky, vodka, rum and other spirits.

Peers
Company Name CMP
United Spirits 1366.75
United Breweries 1242.10
Radico Khaitan 4345.00
India Glycols 280.95
Allied Blenders&Dist 632.20
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