In a bid to propel its sales volume, Havells India is planning to use online platform from next financial year. The company, which registered 30% rise in its bottom-line compared to a 12% increase in top-line in the first nine months of current fiscal, attributed a host of reasons including price discipline, improved margins and a healthy product mix with focus on consumer segment.
The major strengths of the company are its network of dealers spread across India. For instance, in Tamil Nadu itself, it has 550 billing points catering to nearly 8,000 retail outlets.
Havells India is engaged in selling products in Kerala for several years and the business has shown an upward trend in terms of turnover in a short span of time. It has 10 manufacturing facilities in India in various states, including Himachal Pradesh, Uttar Pradesh and Rajasthan.
